Formerly Sarnia-Lambton Business Development Corporation, we’ve got a new name and look!

Value Proposition Design Workshop
Value Proposition Design: Create Products & Services That Customers Actually Want
Design with your customer in mind
As entrepreneurs, we get laser-focused on our product or service, so much so that sometimes we can lose perspective. The Value Proposition Design workshop will help you adopt the perspective of your customers to evaluate your product/service offering from the outside looking in. You will be introduced to strategic management tools that will guide you through the process of value creation and help you uncover what really matters to your ideal client. A must-attend for new founders or experienced entrepreneurs.
Learn About:
- What a value proposition is and why it matters
- How to identify real customer problems
- How to design, test and refine and package your business solution
- Take home a new tool that will help you to think strategically about your business
Details:
📅 September 24, 2025
⏰ Time: 1:00pm to 2:30pm
📍 Location: CFL Offices – 346 Christina Street, N. Sarnia, ON N7T 5V7
Meet Your Instructor
Christina Clark, Business Coach & Lending Officer